{"id":2990,"date":"2026-03-02T13:26:17","date_gmt":"2026-03-02T12:26:17","guid":{"rendered":"https:\/\/franchise.gamecash.eu\/?p=2990"},"modified":"2026-03-02T13:30:10","modified_gmt":"2026-03-02T12:30:10","slug":"portrait-de-franchise-pierre-gamecash-le-mans","status":"publish","type":"post","link":"https:\/\/franchise.gamecash.eu\/fr\/portrait-de-franchise-pierre-gamecash-le-mans\/","title":{"rendered":"Portrait de franchis\u00e9 : Pierre, Gamecash Le Mans"},"content":{"rendered":"\n

Mi-mars, Gamecash accueille un nouveau franchis\u00e9 au Mans. Passionn\u00e9 de jeu vid\u00e9o et de pop culture depuis toujours, Pierre Benoist a choisi de transformer ce qu’il appelle sa \u00ab\u00a0passion doudou\u00a0\u00bb en v\u00e9ritable projet entrepreneurial en rejoignant le r\u00e9seau Gamecash.<\/strong><\/p>\n\n\n\n

Un parcours riche, guid\u00e9 par la passion et le partage<\/strong><\/p>\n\n\n\n

Dipl\u00f4m\u00e9 d’un Bachelor Mode Luxe Design, Pierre d\u00e9bute sa carri\u00e8re dans l’univers de la mode et de la cr\u00e9ation. Il multiplie les exp\u00e9riences : assistant r\u00e9dacteur en chef pour le magazine parisien TO-DO-LIST, relations presse pour une jeune marque de cr\u00e9ateurs… Mais ce milieu ne correspond finalement pas \u00e0 ses valeurs profondes.\u00ab\u00a0La passion, le partage et l’entraide sont des valeurs qui me sont ch\u00e8res\u00a0\u00bb<\/em>, explique-t-il pour \u00e9voquer son besoin de changement.<\/p>\n\n\n\n

Il se r\u00e9oriente alors naturellement vers le jeu vid\u00e9o, une passion pr\u00e9sente depuis l’enfance<\/strong>. Lors de son stage de fin d’\u00e9tudes, il co-organise le Salon du Jeu Vid\u00e9o du Pays Fl\u00e9chois<\/a> (\u00e0 La Fl\u00e8che dans la Sarthe), avec pour objectif de redynamiser l’\u00e9v\u00e9nement et d’attirer un nouveau public. R\u00e9sultat : record de fr\u00e9quentation, rencontres avec des influenceurs gaming et mises en place d’ateliers autour du Japon.
En parall\u00e8le, Pierre devient r\u00e9dacteur pour le blog Insert-coin.fr<\/a> (15 000 abonn\u00e9s), pour lequel il teste et analyse les sorties jeux vid\u00e9o sur PS5, Xbox, Switch et PC.<\/p>\n\n\n\n

Le go\u00fbt du commerce et l’envie d’entreprendre<\/strong><\/p>\n\n\n\n

Apr\u00e8s la p\u00e9riode covid, Pierre rejoint une enseigne sp\u00e9cialis\u00e9e en \u00e9lectrom\u00e9nager et multim\u00e9dia en tant que vendeur, puis adjoint pendant 4 ans. Une exp\u00e9rience formatrice mais qui finit par ne plus lui convenir. \u00ab\u00a0J’ai eu l’impression de m’y \u00e9teindre. J’avais besoin de retrouver du sens et mon dynamisme\u00a0\u00bb.<\/em>
Issu d’une famille de commer\u00e7ants (son p\u00e8re est pharmacien) Pierre a toujours grandi dans cet univers et nourri un r\u00eave clair : avoir son propre magasin.<\/strong><\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Pourquoi avoir choisi la franchise Gamecash ?<\/strong><\/p>\n\n\n\n

Pour Pierre, le choix de la franchise \u00e9tait \u00e9vident.<\/strong> \u00ab\u00a0La franchise est un vrai appui en termes de connaissance et d’exp\u00e9rience. On ne part pas \u00e0 l’aveugle, c’est rassurant pour se lancer.\u00a0\u00bb<\/em>
Client de longue date de l’enseigne, il conna\u00eet d\u00e9j\u00e0 tr\u00e8s bien Gamecash. \u00ab\u00a0L’image v\u00e9hicul\u00e9e sur les r\u00e9seaux est celle d’un sp\u00e9cialiste. Un jour, pendant une pause d\u00e9jeuner de 30 minutes, en pleine r\u00e9flexion sur mon avenir professionnel, j’ai envoy\u00e9 un mail. Et l’aventure a commenc\u00e9.\u00a0\u00bb<\/em>
Sans appr\u00e9hension particuli\u00e8re au moment de se lancer, Pierre a su s’entourer de regards ext\u00e9rieurs, notamment celui de ses parents, qui l’ont accompagn\u00e9 lors de la journ\u00e9e d\u00e9couverte.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Une ouverture sous le signe de l’apprentissage et de l’enthousiasme<\/strong><\/p>\n\n\n\n

A l’approche de l’ouverture de son magasin Gamecash au Mans, Pierre se montre lucide et motiv\u00e9 : \u00ab\u00a0Il y a du boulot, beaucoup de choses \u00e0 apprendre, un peu de stress… mais de la bonne pression.\u00a0\u00bb<\/em>
Bien accompagn\u00e9 par les \u00e9quipes de la Master Franchise France et du si\u00e8ge de Gamecash, il a pu se former \u00e0 tout ce qui fait l’expertise de l’enseigne (Reprise, Reconditionnement, Communication…)
Son objectif : cr\u00e9er un lieu de r\u00e9f\u00e9rence pour les passionn\u00e9s de jeux vid\u00e9o et pop culture en s’appuyant sur la force du r\u00e9seau Gamecash.<\/strong>

D\u00e9couvrez ses licences pr\u00e9f\u00e9r\u00e9es en regardant son interview vid\u00e9o ici<\/a><\/strong>
<\/p>\n\n\n\n

Gamecash Le Mans – 81 chemin de C\u00e9sar, ZAC des Hunaudi\u00e8res, 72230 RUAUDIN<\/p>\n","protected":false},"excerpt":{"rendered":"

Mi-mars, Gamecash accueille un nouveau franchis\u00e9 au Mans. Passionn\u00e9 de jeu vid\u00e9o et de pop culture depuis toujours, Pierre Benoist a choisi de transformer ce qu’il appelle sa \u00ab\u00a0passion doudou\u00a0\u00bb en v\u00e9ritable projet entrepreneurial en rejoignant le r\u00e9seau Gamecash. Un parcours riche, guid\u00e9 par la passion et le partage Dipl\u00f4m\u00e9 d’un Bachelor Mode Luxe Design, […]<\/p>\n","protected":false},"author":4,"featured_media":3003,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15,1],"tags":[],"class_list":["post-2990","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites","category-non-classifiee"],"yoast_head":"\nPortrait de franchis\u00e9 : Pierre, Gamecash Le Mans - Gamecash Franchise<\/title>\n<meta name=\"description\" content=\"Ancien passionn\u00e9 de mode, Pierre Benoist ouvre son magasin Gamecash au Mans. 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